KUALA LUMPUR: Aiming to retain its title of Malaysia's No. 1 non-national automotive brand next year, UMW Toyota Motor will be rolling out a line-up of new and exciting models in 2023.
Its president Ravindran K said the new offerings would include carbon-reducing Hybrid-Electric vehicles (HEVs), carbon-neutral Battery-Electric vehicles (BEVs) and performance GR models.
“We will be announcing further details on these new offerings in 2023, so stay tuned,” he said at the Toyota Move Your World Media Night here.
Stressing on the company's emphasis for eco-friendly vehicles, Ravindran said the company's green line-up, that includes the carbon-reducing Corolla Cross Hybrid Electric, would joined by a second HEV in 2023.
Corolla Cross HEV.
Ravindran said HEVs are the most viable way forward in achieving carbon neutrality.
He said HEVs are the most accessible and affordable option for car owners in Malaysia to begin their carbon-reducing journey until the nation progressively move towards more forms of electrification.
UMW Toyota Motor is set to close 2022 with a stronger sales of 90,595 units (Toyota & Lexus) recorded in the 11 months of the year, a 44% increase over same period last year.
The November sales stood at 10,442 units (Toyota & Lexus) compared to 8,487 (Toyota & Lexus) in the same month last year, representing a 23% increase.
Ravindran said the Toyota brand was transitioning from an automobile company to a mobility company.
“Car ownership will be more convenient than ever, with delivery to your doorstep, holistic car maintenance assistance services, simpler ownership cost management, and much more,” he said.
Yaris.
In line with the Move Your World branding direction, Toyota has upgraded its website in Malaysia to strengthen a customer-centric web design concept with new user-friendly features and a modern interface to enable optimal engagement through enhanced data-driven personalisation.
The new features, which include a search function, branding pages, home page personalisation, and a preferred dealer setting, will provide website visitors with a seamless web-browsing experience.
UMW Toyota Motor is also running a year-end promotion with low monthly instalments starting from RM498 for the Toyota Yaris and RM598 for the Vios.
For selected variants of both models, there is also an additional RM4,000 promotional offer.
Vios.
All Toyota showrooms provide the full range of services to make purchases, including different financing packages from a panel of financial institutions.
Customers can also visit the Toyota Online Showroom for more information and place a booking from the convenience of their homes or office.
For details, on Toyota’s offerings in Malaysia, visit https://www.toyota.com.my/ or call the Toyota freephone line at 1-800-8-TOYOTA (869682).
