MILAN: Lancia on Wednesday revealed its new Ypsilon compact car, the first of three new models promised by the premium brand as part of a multi-year relaunch plan under which it will again sell vehicles outside its Italian home market.
After shrinking to just one single model sold in Italy only, the 117-year-old brand, part of Stellantis , also has plans for a midsize crossover in 2026 and a compact hatchback in 2028, both fully electric.
The brand plans for its fleet to be 100% electric from 2026.
Initially presented in its battery-electric (BEV) version with a 51 Kwh battery giving a range of up to 403km, the new Ypsilon will go on sale in Italy before summer in a limited launch series of 1,906 units signed by Italian design furniture maker Cassina.
It will cost 39,500 euros (RM203,000), including VAT but excluding government purchase incentives. Prices are expected to be lower for full-series versions of the car, which will also be available in a hybrid model.
The new Ypsilon replaces a current version of the car, which is cheaper and slightly smaller, and sold almost 45,000 units last year.
Sales of the new Ypsilon in other European markets will rely on a network of 70 dealers in major cities, Lancia said in a statement.
They will start from Belgium and the Netherlands in mid-2024, with France and Spain following and Germany scheduled for 2025.
The new car will be built in Zaragoza, Spain, on the same platform as several other Stellantis models, including the Jeep Avenger, Fiat 600, Peugeot's 208 and 2008 and Opel's Mokka and Corsa.
READ MORE: Electric Lancia Ypsilon Highlights
