KUALA LUMPUR: Redline Fitness Games powered by Nissan has partnered with Rakan Muda — an initiative under the Ministry of Youth and Sports — to drive Malaysians towards a healthier and more active lifestyle.
This partnership was witnessed by Hannah Yeoh, Minister of Youth and Sports during this year’s Hari Belia Negara.
At the launch of their partnership during Hari Belia Negara, Redline and Rakan Muda introduced a series of interactive fitness competitions and motivational sessions led by prominent fitness experts.
"Partnering with Rakan Muda marks a significant step forward for this year's Redline Fitness Games," said Callum Meehan, events director of Redline.
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One lucky participant is set to win the Nissan Navara pickup truck prize car at the main event on 13 - 14 July, 2024.
Redline Fitness Games Powered by Nissan is forecast to be the largest fitness competition in South East Asia's history.
“At Nissan, we hold steadfast to the commitment of providing more than a mere mode of transportation. We hope to empower the youths to push their limits,” said Tiffany Tan, general manager of Edaran Tan Chong Motor Sdn Bhd (ETCM).
ETCM, a wholly-owned subsidiary of Tan Chong Motor Holdings Bhd (TCMH), is the sales and marketing arm of Nissan vehicles in Malaysia.
Redline and Nissan have also teamed up with Sokong to support Yayasan Chow Kit, a 24-hour crisis and drop-in centre for at-risk children and teenagers, as part of a significant initiative to foster societal change and promote youth fitness.
For more details or to register, stay tuned to Redline’s website, Instagram, and Facebook
For Nissan and Redline activities, follow Nissan Malaysia website
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