SUBANG JAYA: Proton has been awarded the prestigious Excellence Award - Industry at the Asean NCAP Grand Prix Awards 2024 as recognition for the company’s effort to advance vehicle safety and move to improve safety features across its entire model lineup.
“Our current range of intelligent models have a large number of passive and active safety technologies and our newest models, the S70 and X90, are even equipped with features such as a Fatigue Driving Reminder System to reduce the risk of driver fatigue," said Proton deputy CEO Roslan Abdullah.
"This award reflects Proton’s commitment to leverage on advanced technologies and innovative design to enhance and improve the safety of our vehicles and ultimately helps to keep our drivers and passengers safe.”
Proton’s best-selling SUVs, namely X50 and X70, are both 5-star rated models.
The recently updated X50 features six SRS airbags, Electronic Stability Control (ESC), level two Advanced Driver Assistance Systems (ADAS) and a Tyre Pressure Monitoring System (TPMS).
Since its inception, the Asean NCAP Grand Prix Awards have celebrated top achievers in vehicle safety within the Asean region.
Proton was picked to receive the Excellence Award because it was adjudged as having shown continuous progress in vehicle safety technology.
The biannual Asean NCAP event held at the King Mongkut’s University of Technology North Bangkok featured informative sessions on the latest safety protocols and technologies.
The New Car Assessment Programme for South-East Asian Countries (better known as Asean NCAP) is a collaborative effort between the Malaysian Institute of Road Safety Research (Miros) and Global NCAP.
It aims to enhance safety standards, raise consumer awareness, and encourage a market for safer vehicles in the Asean community.
