STUTTGART: In 2022, global trade in counterfeit Mercedes-Benz products increased significantly, particularly on social media and online marketplaces.
The number of removed online offers of counterfeit listings on relevant platforms rose by over 23% to over 155,000 cases.
In 2022, over 1.6 million counterfeit products were seized in over 620 raids.
Counterfeiting poses a significant risk to the health and safety of road users. A global team at Mercedes-Benz Intellectual Property Competence Centre works closely with customs and law enforcement authorities to stop counterfeiters.
Rims after stress test: Original (left) and counterfeit (right).
The company's brand protectors focus on safety-relevant counterfeits and the growing business model of the counterfeiting industry for digital goods.
The company is expanding its strategic and operational measures against counterfeiting in online trade, focusing on detecting, attacking, and preventing.
to avoid falling for counterfeiters, consumers should carefully examine conspicuous offers in everyday life, such as low prices, abnormalities in product quality, or sales via dubious online sources.
In some cases, it is clear from product images or designations that they cannot be genuine, as Mercedes-Benz does not manufacture these products at all.
Brake pads after stress test: Counterfeit (left) and original (right).
