PETALING JAYA: GoInsuran has launched a “Renew Today, We Belanja Dashcam!” lucky draw campaign with a 70mai Dashcam A400 as the prize.
The campaign will be conducted from 1st August 2024 to 31st October 2024.
Customers who buy or renew their car or motor insurance during the campaign duration can refer family or friends for renewals as well, with both referrer and referee eligible for entry into the lucky draw and receiving a guaranteed RM30 Shopee e-voucher.
Each successful referral renewal earns the referrer an entry into the dashcam giveaway, and the more successful referrals a referrer makes, the more they earn, increasing their chances of winning a dashcam.
Six winners will be selected every month and announced on GoInsuran.com's Facebook and Instagram accounts.
Usage-based insurance (UBI) is effectively a more sophisticated option for car insurance, says Joshua Yong, head of Tan Chong Insure in a media article.
Yong notes that while traditional car insurance calculates premiums based on factors like a car’s market value, manufacture year, driving record, or the exact type of car insurance, UBI allows users to purchase insurance based on set tier mileage plans by uploading their odometer reading to the insurer.
"Insurers who offer this product normally request this information via an app for tracking purposes, with some even providing a “panic button” feature based on selected plans and products," Yong points out.
Joshua Yong, head of Tan Chong Insure
As traditional insurance models, where low-risk drivers subsidise high-risk ones, don't meet modern consumer expectations, automotive industry leaders predict that UBI is the future of car insurance.
The Asia Pacific region is expected to lead the UBI market by 2032, with global growth projected to increase by 26.2% annually from 2023, according to Allied Market Research.
Yong added that the tech-savvy generation is more likely to engage with insurance products like GoInsuran’s Go-Ubi product through digital channels, favouring apps and online platforms for managing their policies.
"Additionally, as cars become more connected and advanced in technology, the implementation of UBI becomes even more seamless, requiring fewer additional devices for data collection," he says.
"This digital engagement is not just about convenience; it also reflects a broader trend of these generations seeking out innovative, tech-driven solutions that offer both transparency and personalisation in services," Yong added.
"In this sense, UBI is an increasingly accessible and attractive option for younger drivers, tailored to modern mobility needs. Ultimately, making car ownership more affordable and sustainable for young professionals allows them to adapt to economic realities while maintaining financial flexibility and security through smart insurance choices," says Yong.
Founded in December 2020, GoInsuran is a wholly owned subsidiary of Tan Chong Motor Holdings Berhad (TCMH) dedicated to streamlining car insurance and road tax renewal for road users.
Leveraging cutting-edge technology, the platform offers a seamless experience, from obtaining free quotations to processing payments via various online channels.
GoInsuran empowers customers to make informed decisions by providing instantaneous and free comparisons of motor insurance prices from leading Malaysian insurers, all on one convenient platform.
This comprehensive approach offers end-to-end packages and attractive value-added benefits for vehicle owners, ensuring they find suitable and competitive options.
GoInsuran makes car insurance and road tax renewal a breeze, achievable in just a few clicks.
