PETALING JAYA: GoCar Malaysia, a leading on-demand mobility-as-a-service platform, has inked a partnership agreement with TotalEnergies Marketing Malaysia to launch Online-to-Offline offerings including TotalEnergies’ lubricants and expertise from the GoCar Garage network.
The strategic partnership will enable both companies to widen their customer reach and service networks, starting with onboarding TotalEnergies Quartz Auto Services onto the GoCar mobile app.
This integration is in line with TotalEnergies’ ongoing digitalisation drive to enhance consumer touch points across multiple channels.
It will also accelerate the availability of GoCar Garage’s convenient one-stop solution for consumers to service, maintain and repair their cars, with a target of 200 locations nationwide this year.
TotalEnergies Marketing Malaysia managing director Jennifer Li (left) signing the partnership agreement with Nicholas Tan. With them are (from left) Minard, Ramadier, Tan Chong Group deputy president Datuk Rosie Tan and Warisan TC Holdings Group CEO Tan Keng Meng.
GoCar Garage and its expanding network of Garage partners will also offer TotalEnergies’ advanced Quartz lubricants that leverage breakthrough molecular technology to deliver optimum engine protection, efficiency and resilience.
Building on 60 years of experience, Quartz lubricants have been formulated to meet a range of demands.
Each formula undergoes thousands of hours of research, development and testing.
TotalEnergies Marketing Asia Pacific Middle East lubricants, specialties & B2B vice-president Vincent Minard said the company has been at the forefront of driving digital innovation to offer greater value to customers.
“Collaboration with GoCar Garage via GoCar app is in line with our focus to deliver quality lubricants through our partner workshops, directly to customers.
“The O2O channel will provide more drive-ins to our partner workshops and convenient service to GoCar Garage customers.
“We believe that the market is ripe for a new way of servicing a car, especially for off-warranty vehicles. One that is more convenient and affordable and at trusted service centres.
TotalEnergies Operations Director, Oceania and South-East Asia, Aimeric Ramadier, said the company is excited to partner with GoCar Garage as customer centricity is a priority for both companies.
“We are looking forward to expanding our collaboration with GoCar in other business areas to deliver even more added value to Malaysian auto customers,” he said.
GoCar president Nicholas Tan said the company is of the view that the market is ripe for a new way of servicing a car, especially for off-warranty vehicles that is more convenient and affordable and at trusted service centres.
“This alliance with TotalEnergies will increase the availability of our seamless and transparent GoCar Garage services nationwide.
“Additionally, it will ensure we continue delivering quality to our customers, which is the cornerstone of our business,” said Tan.
Created to offer a seamless end-to-end car maintenance experience with transparent pricing structures, the GoCar Garage digital platform allows customers to schedule service
appointments, select services, pre-approve quotations before work begins and make payments, all through the GoCar mobile app.
Customers in the Klang Valley can also opt for the GoValet door-to-door delivery service to save time and enjoy more convenience.
GoCar Garages are equipped to service passenger vehicles from local and Japanese to continental and premium brands.
To locate a GoCar Garage and book a service appointment, download the GoCar mobile app.
