Cycle & Carriage partners with Stellantis Malaysia, adds Peugeot to portfolio
By CARSIFU | 01 August 2024KUALA LUMPUR: Cycle & Carriage has partnered with Stellantis Malaysia for growth and market expansion in the country.
As a start, three existing Cycle & Carriage showrooms in Cheras, Batu Caves and Georgetown, Penang will have the Peugeot cars under one roof with dedicated sales and aftersales presence by the fourth quarter of 2024.
Plans for expanding into other brands under Stellantis Malaysia are in the works, including further expansion into the south of Peninsular Malaysia by 2025.
This marks another milestone for both parties in the region as they are already working closely together in both Singapore and Vietnam.
“This new chapter with Stellantis Malaysia is truly a testament of Cycle & Carriage’s commitment towards providing our customers exceptional journeys and adds to our rich automotive heritage in Malaysia,” said Thomas Tok, CEO of Cycle & Carriage.
As a principal, Stellantis Malaysia provides Cycle & Carriage with the opportunity to retail multiple brands under one roof, enhancing market reach and profitability.
Stellantis is the fourth largest leading automaker and mobility provider in the world with 14 brands under its portfolio.
The Stellantis Malaysia National Sales Company (Stellantis Malaysia) was formed and started operations on 1 March 2024 and is the official entity managing marketing, sales, and aftersales of the Peugeot brand in Malaysia.
Jamie Morais, managing director of Stellantis Malaysia said, “Today marks a significant milestone for Stellantis Malaysia, and we are thrilled to welcome our new dealer partner to our growing network. Cycle & Carriage’s reputation for excellence aligns perfectly with our values and we look forward to setting the new standards in the industry to provide unparalleled customer experience.”
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