MUNICH: China's HiPhi has opened its first HiPhi Hub in Europe, based here.
Inspired by the HiPhi Hub concept rolled out in more than 100 locations in China, the HiPhi Hub Munich – which is located within the airport – delivers a relaxed space for discovery and co-creation.
Visitors can experience the X SUV, the Z GT and the Y LuxTech SUV.
The hub also lets customers explore the personalisation options available to them, from paints and interior options to the addition of a HiPhi-designed wallbox charger for their home.
HiPhi said it would deliver a bespoke after-sales experience to its customers in Germany, working with an experienced service partner to handle servicing, maintenance and repair. Further details will be revealed soon.
HiPhi's CTO and co-founder, Mark Stanton, said: “The opening of our first European HiPhi Hub is a significant moment as we bring the best-selling premium EV brand in China to an all-new market. We know the product and the brand are strong because of the enormous success in China, but we want to ensure that we carefully translate a real luxury experience to European customers and this is the first step in that journey.”
The opening of the HiPhi Hub in Munich will be followed by an all-new HiPhi Hub in Oslo, Norway and further destinations throughout Europe. Both the X and Z are already available to order in Germany and Norway, with the going on sale before the end of 2023.
