KUALA LUMPUR: Caltex Malaysia has opened a new chapter in loyalty programmes with CaltexGo app that transforms every journey into an enjoyable experience.
The CaltexGO app was put to the test in the recent Caltex Rewards Discovery Hunt which saw influencers and media members embark on a thrilling challenge across the Klang Valley to discover more about the Caltex Rewards loyalty programme.
Teams navigated through various Caltex service stations, solving riddles, completing tasks and uncovering various Caltex Rewards offerings in the CaltexGO app.
The event highlighted how easy it was to fuel up using the app, as well as earn and redeem Caltex Rewards points from brands such as Watsons and FamilyMart, to name a few.
Offering users a hassle-free experience, including seamless redemption of a variety of rewards, Caltex Rewards is available across all local Caltex service stations to bring a more convenient and rewarding fuelling experience with just a few simple taps on the CaltexGO app.
Chevron Malaysia country chairman Dean Gilbert said the company had received great responses from Malaysian motorists who are reaping the benefits of the CaltexGO app.
"Caltex Rewards has brought more smiles to our customers nationwide, and we are committed to continually enhancing their experience.
"By introducing more partners and services within the app, we aim to make every journey with Caltex not only convenient but also rewarding," he said.
Caltex Malaysia Customer Service Centre, Automation, Payment & Fleetcard Operations manager Sritharan Muniandy giving a briefing on the benefits of the CaltexGo programme.
Among the participating brands are Watsons, FamilyMart, Mydin, 7-Eleven, Lotus’s, Grab, Touch ‘n Go and more.
These rewards were curated to offer a holistic experience of earning rewards and redeeming offers.
Additionally, Caltex is dedicated to being a one-stop shop for a variety of essential services.
Whether they are looking to grab a snack, use an ATM, or visit a pharmacy, all of these services are readily available for their convenience at the various Caltex service stations.
With the app, users can earn Caltex Rewards points instantly with every fuel up, redeem exclusive vouchers from Caltex and brand partners, and even celebrate special occasions with a birthday bonus of 500 Caltex Rewards points during their birthday month when they refuel.
New users will get a Welcome Bonus of 500 Caltex Rewards points (RM5) upon registration through the app or website and completing the first fuel transaction.
Users can also enjoy even more value and earn more Caltex Rewards points through exclusive bonus challenges and exciting offers within the app.
Motorists can sign up for Caltex Rewards through the CaltexGO app available on the App Store and Google Play Store.
For details on the CaltexGO app and the Caltex Rewards programme, visit the Caltex website at www.caltex.com/my/caltex-rewards or the nearest Caltex service station.
