BMW Group Malaysia takes lead in premium EV segment
By CARSIFU | 18 September 2023KUALA LUMPUR: BMW Group Malaysia has taken the top spot for premium EV (electrified vehicle) deliveries, with more than 1,600 units of BMW, MINI and BMW Motorrad EVs delivered in the first eight months of 2023.
This has surpassed the 1,557 units of BMW and MINI EVs delivered by the premium automaker in 2022.
Hans de Visser, managing director of BMW Group Malaysia said, “At the heart of our vision for an electric future lies a profound commitment to electrification that seeks to reshape the future of mobility, where sustainability, luxury and innovation converge.”
Also, the premium automaker has expanded its partnership with clean energy solutions provider Gentari, with Charge Go — a mobile EV charging service which provides on-the-go DC fast-charging.
Shah Yang Razalli, deputy CEO of Gentari said, "This mobile charging solution aims to bolster range confidence, making the transition to EVs an easy one.”
De Visser added, "We are thrilled to bring our mobile charging vehicle concept – one that we unveiled earlier this year, to life with Gentari. This collaboration will be made available towards end of 2023.”
Also, BMW Group Malaysia is collaborating with local charging providers, ChargEV, alongside JomCharge and Gentari to offer exclusive unlimited-charging packages for BMW and MINI EV owners.
From Oct 1 to Dec 31, 2023, the first 200 registrants of BMW and MINI EV owners can buy the package for RM2,400 and RM1,800 respectively from any of the aforementioned charging providers.
The package provides unlimited charging at all ChargEV or JomCharge and Gentari facilities nationwide for 12 months upon activation and is only valid for use by the specific EV that was registered during sign-up.
Through BMW Group Malaysia’s strategic partnerships with key local charging solution providers, as well as their network of authorised dealers and partnering venues across the country, the premium automaker has made over 1,000 charging facilities available to EV owners in Malaysia.
Meanwhile, at the "Forwardism, by BMW" event this coming weekend, the public can view and experience the BMW i7 up-close and explore the BMW Group's vision for sustainability under one roof.
The event, located next to the Mandarin Oriental Kuala Lumpur, aims to present an immersive and interactive experience of the BMW Group’s Forwardism philosophy that merges art with luxury.
‘Forwardism, by BMW’ will be open to the public, by registration-only, this weekend from 10am to 10pm.
Attendees may secure a spot via https://forwardism-by-bmw.bmw-events.com.my/registration.
Also, the latest Forwardism, Pop-Up by BMW will be held at various locations across four major cities until Nov 12, 2023.
These showcases promises an immersive experience where visitors can check out BMW i models, ranging from the iX1, iX3, i4, iX to the i7.
These models will also be available for test drives.
For details on Forwardism, Pop-Up by BMW, visit BMW Malaysia’s Facebook and Instagram.
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