SUBANG JAYA: If you ask Proton how the X50 booking is shaping up, it will tell you it's downright fabulous.
The automaker registered 20,000 bookings in a mere two weeks after the compact SUV's rollout from the plant on Sept 15.
The public response has exceeded Proton's expectations.
“Proton would like to thank all its customers for the tremendous interest shown in the Proton X50. We are pushing to ensure fulfilment over the last three months of 2020, while continuing to emphasise product quality,” said Proton Edar CEO Roslan Abdullah.
The new model will be launched in the coming weeks.
Overall, Proton's positive sales momentum carried over from August to September as it posted a fourth consecutive month of positive year-on-year growth.
With 11,935 units sold, the second highest for 2020, sales for September grew by 4.9% over August and 33.6% over the same month in 2019.
Total sales for the year now stand at 73,607 units, 4.3% ahead of last year and equivalent to an estimated 21.6% market share, placing the company second in Malaysia’s automotive sales table.
Similar to August, three Proton models continue to lead sales in their respective classes. The X70 continues to dominate the SUV market overall and posted its second best sales month of 2020 with 2,849 units sold.
The Persona and Exora also remain as the best-selling models in their class with both models now expected to end the year as cumulative sales leaders.
“With Total-Industry-Volume (TIV) exceeding 50,000 units for a third month in a row, Malaysia’s automotive market has achieved a measure of stability post-MCO. At Proton, we are relieved and confident as our results are showing consistency, as we have beat our monthly sales numbers from the previous year. This is a clear indicator of a return to a sustainable sales volume,” said Roslan.
