KUALA LUMPUR: Michelin Malaysia and KTM Asia have partnered in Southeast Asia to drive motorsports excellence.
This partnership will debut at the 2024 edition of Rimba Raid, the world's largest motorcycle adventure race set in the heart of Lenggong Valley, Malaysia, from September 25 to 29.
This year, Rimba Raid will showcase the integration of Michelin’s world-class tyre technology with KTM's high-powered performance bikes and their “Ready To Race” ethos.
The collaboration will see a team of five elite racers from Singapore, Malaysia, and Korea.
The teams will mount KTM 890 Adventure R motorcycles outfitted with Michelin’s renowned Enduro Medium tyres, designed for excellent control with intricately designed tread blocks that ensure grip and stability over tough terrains.
The motorcycles will arrive at the starting line in near-stock form, featuring select KTM Powerparts enhancements straight from the official catalogue.
This impressive setup will be backed by a dedicated technical team from both Michelin and KTM Asia.
Prichapakorn Dangrojana, managing director of Michelin Malaysia, Singapore, and Brunei, said “At Michelin, our tyres embody the high performance and endurance needed in the most challenging terrains. Through our partnership with KTM Asia, we are not just elevating the racing experience — we are driving motorsports excellence forward, in line with our #WeRaceForChange initiative, which focuses on driving sustainability, diversity, and innovation in motorsports. Through this partnership, we are not only pushing the limits of performance but also contributing to a more sustainable and inclusive future for racing.”
Enrico Remigio, general manager of KTM Asia, added, “KTM is thrilled to collaborate with a tyre partner that fully understands the extreme demands of high-stakes racing. This partnership is a testament to our shared dedication to motorsport excellence, and we’re excited to put this collaboration to the ultimate test at Rimba Raid Lenggong 2024.”
Renowned as the toughest race of its kind, Rimba Raid pushes both riders and their machines to the absolute limit.
With less than half of the participants completing the previous two editions, the race has earned its reputation for grueling challenges that demand peak performance and unwavering endurance.
In 2023, Rimba Raid attracted 279 adrenaline-fueled competitors from 24 countries, including 21 trailblazing female racers, underscoring the event’s global appeal and inclusivity.
The race also serves as a dynamic showcase for leading motorcycle brands, with 19 manufacturers seizing the opportunity to display their cutting-edge products and services.
